Increase Your CTR - Redirecting Links (Adwords)
Posted February 26, 2007 
Comments(0) Since many have experience with Google slap - started a year ago, users have force to increase their bid amount. This usually happened when tens of advertisers use the same vendor URL. So the easiest way to overcome this is to get you own domain name. I highly recommend NameCheap for domain name services. As low as 8 bucks per domain name, you get more than a bargain. I have here two using NameCheap guideline you can use:
- Build your own landing page
Go to your vendor sale page and tick the keywords and important points. If you have the permission to use the material (picture, video etc), grab it all. Then create a simple one page site. Insert the picture (materials) and write a brief introduction and the benefit of ther product - better yet if you had experience using the product (so that you could post your result using the product). Then, in your “go to this link†or “buy here†etc. anchor text link, insert your affiliate link. As simple as that, finally you can use your own URL link (which will be displayed in the ad) in adwords without worrying being slapped.
Note: You might want to use link cloaker to hide those ugly affiliates link. I would recommend PowerLink Generator by Mike Filsaime or use my simple Link Cloaker
- Using redirect tool
If you too lazy to create a website, then you don’t have to create a one, but just simply redirect the link to vendor home page. With NameCheap you can use URL Forwarding future included in the services. It also has URL Frame Forwarding, meaning your URL will remain intact even its redirect to your vendor website. This makes your visitor think that the page is yours. But be warned, there’s a cookies issues with Clickbank if you use URL Frame Fowarding.
Both of these tips has its own plus and minus, try and test both of em’ and see which convert more. But the first tip will gradually increase to trustiness among potential buyers, They will see your website as a product review site, your words and proof will make them eager to find out more about the product, thus you are making a long potential buyers (this will discuss more in my future post - email capture, TAF, create trust etc.).
Extra: People have asked me how to create a simple redirect link without upload/plunge to much files into their servers or do much editing. I must stress that PowerLink Generator has it all, but again these people want it FREE. Well here’s the code, it’s in php:
<?php
$links = array(
"company" => "http://www.company.com",
"Product1" => "http://www.product1.com/cgi?best",
"network" => "http://www.network.com",
"vendor" => "http://AFFILIATE.PUBLISHER.hop.clickbank.net"
);
header("Location:".$links[$_GET['site']]);
exit;
?>
Save above code in “redirect.php†or what ever you want, but it must be in php file. In this case, if you want to be redirected to the vendor site, just type: http://yourdomain.com/redirect.php?site=vendor. This example has the same meaning for the other entries in $links variable.
